What is Entrepreneurial Etymology? (29Dec2014)

(Written by Conrad Ko, Edited by Margaret Jarvis)
The study of names, origins and the history of words is called Etymology.Picking a good name for a business, a product or a service can induce a lot of headaches for entrepreneurs and management. It’s often time-consuming, frustrating, and exhausting.


To provide you with some thoughts on Entrepreneurial Etymology, I decided to start a series on how big companies got their names to give you some ideas for

• Business

• Products

• Services

This will be an on and off series with infrequent updates. Stay Tuned!

Should you need help in naming your business, you can email me at wyk747@gmail.com.